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OUR MARKETING INCREASES THE CAPITAL OF THOSE IN THE CAPITAL

The DMV area is home to many financial powerhouses. How do you stand from the rest?
An innovative digital marketing strategy is key to getting your bank, credit union, or financial advising firm in front of the right audience, at the right time. Our search, social, and content strategies are all about telling your brand’s unique message. We work hand-in-hand with in-house teams to ensure that our messaging takes your organization’s advertising to the next level. If you’re a stakeholder in charge of increasing your digital results and want a partner that’ll do the hustle and hard work so you can get the credit, results, and revenue, Online Optimism is here for you.

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Online Optimism has been an exceptional partner for building our presence on social media as well as helping us to promote specific product campaigns through social media advertising. We were very pleased with the outcome of these campaigns and over a period of four months, we realized approximately $80 million in new or expanded relationship deposits. Online Optimism helps to keep our brand top of mind while always recommending the most up to date, recommended strategies for how we can best optimize our efforts on Facebook and Instagram. We have continued our partnership with Online Optimism with additional campaigns and continue to look to them as experts in social media and digital marketing.

First Bank and Trust
Terry Almon
SVP of Retail and Marketing
First Bank and Trust

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What Kinds of Financial Firms Do We Work With?

We work with financial brands of all sizes, and types, including: 

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Community Banks

For many small businesses, homeowners, and neighborhoods, their local community bank is the economy’s lifeblood. From providing a loan to a new couple to buy their first house together to giving an entrepreneur’s dreams the chance to come true, a community bank can be both inspiration and decisive to whether a micro-economic thrives or dies. We love working with community banks to tell their customers’ stories, showcasing your unique bank’s ability to connect with those around them and support them in their financial endeavors.

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Credit Unions

Credit unions have a natural connection with their members. Their branding should match that. We help credit unions with every part of their communication strategy through a variety of tactics. Whether it’s showcasing your members’ wins from your loan programs or developing a marketing campaign that tells of all the local support you provide your city, we can do it through social, search, content, and more.

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Investment Advising Groups

Investment advisors in Washington, DC, Maryland, and Virginia advise clients large and small on how to handle their money. While you’re busy researching the markets and managing your client’s investments, you should feel secure knowing that your advertising dollars are getting the same amount of attention. We’ll help you find your customers, target them with knowledgeable, innovative advice, and help you secure them as clients for your organization.

We work on Comprehensive Campaigns for Financial Clients that Include

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Social Media Management

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SEO

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Google Ads

Thinking Outside the Box for Insights

Content Marketing

Hear it from the experts. Our financial advertising form has been featured in:

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Forbes
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USA Today
TheStreet
Business News Daily
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Time to Invest In Your Brand. Talk to an Optimist Today!