Substack Media Buying

Your audience isn’t scrolling feeds waiting to discover your brand. Today they’re busy reading through all of the newsletters they’ve signed up for, from voices they already trust. Substack has quietly become one of the most engaged reading environments on the internet, and most brands haven’t figured that out yet.

Our Substack Media Buying service places your brand inside the publications your ideal buyers already read every week. We identify the right newsletters for your goals, negotiate placements, and manage every deliverable from start to finish – so you’re not wasting budget on generic ad placements. Just your brand in front of the right niche audience.

Get Your Brand In Front Of The Right Readers

Newsletter Research & Vetting
Sponsorship Negotiation
Brief Development
Placement & Deliverable Management
Campaign Reporting

Talk to an Optimist

Our team is eager to help you reach your marketing goals.

"*" indicates required fields

This field is for validation purposes and should be left unchanged.

More About Substack Media Buying

Hear from our VP of Revenue, Jordan, on what Substack could do for your business.

From Our Email & Content Marketing Strategist

Most of our clients come to us already knowing their audience, they just haven’t found the right place to reach them. Substack changes that. We handle everything from identifying the right newsletters to managing the placements, and our clients are showing up exactly where their buyers already are. It just works.