Why Do I Need a Snapchat Advertising Agency?
In order to best utilize any social media platform, a well thought out strategy is key. With over 191 million daily active users, Snapchat has become yet another social media platform to look out for. Snapchat’s engaging platform allows users to share short videos that are typically only live for 24 hours. This means users are continuously creating exciting new content to go on the platform each day. So why do I need a Snapchat advertising agency for my business?
Snapchat users are young and highly engaged with the platform. Given that users share their own content, the platform feels more organic to users and provides them with plenty of opportunity to engage with your brand. As the demographic for Snapchat is aimed at younger people, you may find that your target audience is easier to reach on this platform in comparison to other social media platforms that may have a wider audience. With more than 60% of 13–34 year old in the US with smartphones using Snapchat, it is definitely the platform you need to be on if that is the right audience for your business.
As an experienced Snapchat advertising agency, we guarantee that our social media team can get you to the audience that matches your brand!
Snapchat Ads Platform
As with almost every social media platform, Snapchat has its own ads platform. With any advertising campaign, you’ll need the know-how to successfully execute it. That’s where Online Optimism comes in. Our social media team is skilled in developing ad campaigns that target your audience no matter how far down the sales funnel they are. With a fully developed Snapchat advertising strategy, you’ll be reaching out to your audience in no time at all. From the copy to the creative, our team handles it all, so you don’t have to worry about it.
We work with your team to set ad budgets and target the audience that really matters to you. By identifying your ideal audience personas, our team can get to work and build the right target audience. During our onboarding, our team works to understand who your audience is. On top of that, our team will set the budgets that will provide the best ROI for your campaign and with Snapchat ads you can start advertising for as little as $5 a day!
With Snapchat Ads manager you can also set the type of conversion you would like to see users take when they see your ad, whether it’s website visits, calls, texts or even app downloads. By setting your campaign objective, Snapchat is able to show your audience in a way that best achieves that goal. The Snapchat Ads manager tool also allows you to create different ads for people that are in different stages of the funnel. From brand awareness ads to conversion ads, you can be sure that the right audience sees the right ad at the right time.
Our social media team is also Snapchat Ads Certified—in fact, our Senior Social Media Director Meara McNitt became certified the very same day the certification was introduced! Now that just goes to show that our social media team continues to stay on top of any new social media strategies, and will go above and beyond as your ideal Snapchat advertising agency!
"*" indicates required fields
What have others said about our social media services?
We have been working with Online Optimism for three years now focusing on building brand awareness, social media paid advertisements and digital campaigns. Animations have helped our organization maintain our professional digital presence and allowed us to effectively spread our message in a visually appealing way. More recently, we have relied on their digital team to help us generate positive messaging about the importance of COVID testing throughout Louisiana. Online Optimism continues to excel at providing excellent service, timely responses and quality work. I highly recommend them to any company looking to expand their marketing reach or digital footprint.
