TMS SEO, Marketing, & Google Ads

Your website is often a patient’s first interaction with your practice—think of it as the initial consultation. We create medical practice websites that do more than just look professional; they guide patients through the decision-making process. From the moment someone lands on your site, they should feel the same sense of hope and professionalism they’ll experience in your office.

We focus on creating healthcare websites that:

• Load quickly (because anxious patients won’t wait for slow pages)
• Work perfectly on mobile devices (where 70% of mental health searches happen)
• Make scheduling consultations intuitive
• Present insurance and payment information clearly
• Share educational resources effectively
• Maintain strict HIPAA compliance

Beyond the technical aspects, we understand the visual language that builds trust in healthcare. Our designers create brands and websites that convey both clinical expertise and compassionate care—because your patients need both.

Success in TMS practice marketing requires precise targeting and consistent refinement, much like the treatment itself. Your potential patients are actively searching for solutions—they just might not know to search for “TMS” yet. That’s exactly why SEO expertise matters.

We ensure they find your practice by optimizing for the terms they actually use, not just medical terminology. Our research shows that while TMS-specific searches are growing (more people search for “transcranial magnetic stimulation” than “breast augmentation” or “rhinoplasty”), connecting with patients starts by appearing in broader depression treatment searches.

We create educational content that builds trust and understanding. From explaining the science behind TMS to sharing patient success stories (while maintaining strict HIPAA compliance), we help potential patients understand the hope your practice offers. Everything is measured, tracked, and optimized to ensure your practice appears when people are searching for help.

Think of Google Ads like a precision instrument—when calibrated correctly, it delivers remarkable results. We’ve managed millions in ad spend for mental health practices, and we’ve learned exactly what works. Our TMS practice clients typically see cost-per-acquisition rates 40% below industry average because we understand both the technical aspects of Google Ads and the patient journey.

We target the full spectrum of potential patients: those actively searching for TMS therapy, individuals researching depression treatment alternatives, people seeking solutions for treatment-resistant depression, and healthcare providers looking for referral partners. Our campaigns typically deliver 30-50 qualified leads monthly, with some practices seeing even higher numbers in competitive markets.

Social media for TMS practices isn’t about trending topics or viral content—it’s about establishing trust and educating your community. We create healthcare-compliant social strategies that focus on what matters: patient education, community building, and professional networking.

Our social media teams handle content creation that educates and builds trust, engagement monitoring during business hours, HIPAA-compliant community management, professional networking with referring providers, and paid social campaigns that target qualified patients. Each post, comment, and interaction is carefully managed to maintain medical professionalism while still being engaging and approachable.

Video content has become essential in healthcare marketing, particularly for treatments that need more explanation, like TMS. Our video production services help you explain TMS therapy in an approachable way, share patient success stories (with appropriate privacy measures), showcase your facility and team, create educational content for referring physicians, and develop social media-optimized video content.

We’ve found that practices using video in their marketing see 27% higher conversion rates on their websites. Video helps potential patients understand the treatment process and, more importantly, helps them envision themselves taking this step toward better mental health.

While Google dominates the search market, Microsoft Advertising offers unique advantages for medical practices. The platform typically serves an older, more affluent audience—often decision-makers in healthcare. Our data shows that TMS practices running both Google and Microsoft ads see a 15-20% increase in qualified leads compared to Google alone.

The Microsoft Ads platform also offers exclusive healthcare-specific features and often shows lower cost-per-click rates for medical terms. We leverage these advantages to expand your practice’s visibility while maintaining efficient ad spend.