We’ve got some exciting news to share! Online Optimism was recently featured in New Orleans CityBusiness‘s “Empowering Women” recognition, which highlights companies and organizations that are making a real difference in supporting and elevating women in the New Orleans area.
This recognition means a lot to our team because it reflects something we’ve been passionate about since the beginning: putting people first. We’ve built Online Optimism to be more than just a digital marketing agency—we’ve created a place where everyone can thrive.
Living Our Values Every Day
The feature highlights some of the ways we walk the walk when it comes to empowering women on our team:
Building Inclusive Leadership: With 14 women among our 19 employees, and four women directors who started as interns and now lead departments, we’re proud to show that growth and advancement opportunities are real here—not just talking points.
Supporting Professional Growth: Our LEAP program doesn’t just sound good on paper—it actively funds certifications and speaking opportunities for our team. We believe in investing in our Optimists’ skills and careers because when they grow, we all grow.
Creating Work-Life Balance: From monthly networking events to paid leave, remote work options, and flexible hours, we know that supporting our team means supporting their whole lives, not just their work hours.
Fostering Connection: Our affinity groups and internal mentorship programs help build real connections across our team. We’re not just coworkers—we’re a community.
Why This Recognition Matters
Being recognized alongside other New Orleans companies that are making a difference in their communities feels especially meaningful. As a company that’s been rooted in New Orleans for over a decade, we know how important it is to build businesses that reflect the values of our city—collaboration, creativity, and genuine care for each other.
This recognition isn’t just about what we’ve accomplished so far, it’s a reminder of our ongoing commitment to being a place where all our Optimists can do their best work while building meaningful careers.
From a New(er) Optimist’s Perspective
I’ve worked at other agencies before, and honestly, this recognition doesn’t surprise me. When you see how leadership actually operates day-to-day, how they handle team decisions, and how they talk about growth opportunities, it makes sense that CityBusiness would notice.
What I didn’t expect when I started here was how much this culture would impact the work we do for clients. Having diverse perspectives and feeling comfortable sharing ideas makes our campaigns better.
We’re sharing space in this feature with some incredible New Orleans organizations, which feels pretty good. It’s nice to be part of a business community that’s working toward something better.
Want to see what all the fuss is about? Check out the full CityBusiness feature here—we’re on page 22!
Curious about working with our team? Let’s chat!




